For information on hospitality venues, please call Ryan at 831-242-8222 or email to: Ryan@MazdaRaceway.com
A Winning Formula for Marketing Success
A full complement of marketing tools are available at all Mazda Raceway
Laguna Seca events for companies looking to pull ahead of the
competition. Fully integrated exposure components and custom tailored
sponsorship packages can be designed to maximize corporate exposure and
drive sales.
Track Exposure Opportunities
Mazda Raceway Laguna Seca can deliver your corporate message with a
variety of cost effective and efficient promotional vehicles. Select
any or all of the following opportunities to create an indispensable
mark with both associates and consumers.
Mazda Raceway Laguna Seca, a world-class racing facility located in one
of the world's most desirable destinations, provides a unique marketing
platform for your business.
Our location makes us part of the nation's fifth largest ADI which
includes the San Jose and San Francisco metro areas, providing an
excellent opportunity for major consumer and corporate customer
promotions.
The events at Mazda Raceway Laguna Seca attract hundreds of thousands
of spectators every year, thus offering direct exposure to a large and
loyal audience.
The prestigious venue provides opportunities for consumers to explore
and experience the products and services that may be purely a name in
other forms of advertising. Brand loyalty is well known among racing
fans and with the variety of events and demographics, your target
market is certain to be in attendance.
Visibility of products and services can be achieved year around and at
each event through various branding and on-site representation (e.g.
track signage). Such visibility allows you to impact even customers not
attending, as major events are televised on the SPEED Channel and other
international networks.
Both the venue and activities are a prime setting for the entertainment
of clients, guests and employees through corporate hospitality.
Marketing opportunities for small or large companies are diverse and
may be tailored to fit both budget and marketing goals. Packages can be
created to enhance product visibility, branding, team building and the
overall objective of increasing the bottom line, all while being
entertained by one of the most exciting sports in the world.